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Digital Lifescapes | by David H. Deans - Apr 12, 2007
In its latest analysis of the Near Field Communication (NFC) market, ABI Research forecasts that by 2012, some 292 million handsets -- just over 20 percent of the global mobile handset market -- will ship with built in …
Digital Lifescapes | by David H. Deans - Apr 9, 2007
New distribution channels for online music and video are beginning to have a significant impact on the old music and video industry players, reports In-Stat. Online sales of digital music represented 6 percent of the …
Also tagged: music, video, mobile, distribution, indie
Digital Lifescapes | by David H. Deans - Apr 6, 2007
Today, more and more firms are taking an outside look into the marketing organization, seeking ways to optimize what has traditionally been thought of as a purely creative process. The danger is that these projects …
Also tagged: innovation, design, marketing
Digital Lifescapes | by David H. Deans - Apr 4, 2007
DoubleClick has unveiled a dynamic online marketplace that directly connects buyers and sellers of online display advertising for maximum return and efficiency. Is this another disruptive development intended to remove …
Also tagged: innovation, marketing, advertising
Digital Lifescapes | by David H. Deans - Apr 3, 2007
EchoStar Communications Corporation and Google announced that the companies have entered into a partnership agreement to introduce the first automated system for buying, selling, delivering and measuring television ads …
Also tagged: innovation, tv, advertising, satellite
Digital Lifescapes | by David H. Deans - Apr 1, 2007
According to Forrester Research, when shopping for a PC consumers will put one consideration ahead of nearly everything else -- no surprise, it's the price. The purchase price of the product influences decisions about …
Also tagged: marketing, sales, pc, segmentation, ce
Digital Lifescapes | by David H. Deans - Mar 30, 2007
For the first time, Denmark tops the rankings of The Global Information Technology Report 2006-2007 Networked Readiness Index. Denmark's levels of networked readiness result from the country's excellent regulatory …
Digital Lifescapes | by David H. Deans - Mar 27, 2007
During Forrester's research into sustainable customer experience strategies, they ran across several companies with innovative approaches to changing the status quo in their industry. By looking across these firms …
Also tagged: innovation, marketing, customer care
Digital Lifescapes | by David H. Deans - Mar 23, 2007
Display advertising on the Internet carved out a 6.5 percent slice of total U.S. advertising in 2006, although spending proportions differed widely by advertiser classes to yield that average, according to TNS Media …
Also tagged: marketing, media, advertising
Digital Lifescapes | by David H. Deans - Mar 18, 2007
According to IDC, China's online advertising market maintained its rapid growth in 2006 and is poised to become one of the most promising businesses for portals, search engines and even online game operators in the …
Also tagged: advertising, china, distribution