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Tags | Domains | Searches | Statistics | Options | Advanced Search |
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Can you recognise these car logos?Brandcurve - branding and marketing - 20 hours ago Car companies haven’t been having a good time: oil prices, environmental concerns and now recession are not helping the market. More and more they need to stand out from the crowd, and one of the best ways to do this … Tagged: design, branding, cars, audi, gm, nissan, honda, porsche, mazda, alfa romeo, lamborghini, bmw, toyota, buick, brand, logos, mitsubishi, lexus, cadillac, chevy, subaru, mercedes benz, brand icons and 38 images |
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Kraft Stove Top Stuffing: this is why I’m hotBrandcurve - branding and marketing - 21 hours ago What’s the best way to demonstrate what your product does? Get your consumers to experience it, of course! Cold and hungry winter commuters in Chicago will definitely be getting a positive experience from Kraft’s … Tagged: advertising, branding, winter, chicago, kraft, stuffing, stove top, stove top stuffing, bus stop advertising, kraft stove top |
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Car logo comparisonsBrandcurve - branding and marketing - 21 hours ago Car companies haven’t been having a good time: oil prices, environmental concerns and now recession are not helping the market. More and more they need to stand out from the crowd, and one of the best ways to do this … Tagged: design, branding, cars, audi, gm, nissan, honda, porsche, mazda, alfa romeo, lamborghini, bmw, toyota, buick, brand, logos, mitsubishi, lexus, cadillac, chevy, subaru, mercedes benz, brand icons and 38 images |
Brandcurve - branding and marketing - Dec 1, 2008
Happy Thanksgiving! Here’s the articles we’re thankful for this week… When you’re thankful for something you want to spread the word. One of a marketer’s jobs is to make that easier - Andy Sernovitz on word of mouth …
Tagged: links, social media, santa, pr, mumbai, word of mouth, chanel, seth godin, andy sernovitz, spatially relevant, pr warrior, brand union
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Jameson whiskey: these billboards are watching tooBrandcurve - branding and marketing - Dec 1, 2008 Following last week’s post on interactive billboards, today brings news of a similar concept being pursued by Pernod Ricard (for Jameson whiskey). In the lead-up to Christmas they will have a interactive billboard … Tagged: advertising, pernod ricard, billboards, outdoor advertising, jameson, interactive billboards |
Brandcurve - branding and marketing - Nov 30, 2008
Happy Thanksgiving! Here’s the articles we’re thankful for this week… When you’re thankful for something you want to spread the word. One of a marketer’s jobs is to make that easier - Andy Sernovitz on word of mouth …
Tagged: links, social media, santa, pr, mumbai, word of mouth, chanel, seth godin, andy sernovitz, spatially relevant, pr warrior, brand union
Brandcurve - branding and marketing - Nov 28, 2008
French company Quividi has created a billboard that not only senses the demographics of its viewers, but records their reactions and adjusts its content to match. Online advertisers have had the advantage of automated …
Tagged: advertising, interactive, billboards, outdoor advertising, quividi, vidireports
Brandcurve - branding and marketing - Nov 27, 2008
Since the 1960s, the 4Ps of marketing theory have been famous, mostly through their publication in Kotler’s ‘Principles of Marketing’. However, Brian Fetherstonhaugh of OgilvyOne has suggested in the company’s latest …
Tagged: marketing theory, ogilvyone, principles of marketing, fetherstonhaugh, kotler, 4ps
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Sunkist: new logo…or is it?Brandcurve - branding and marketing - Nov 26, 2008 Sunkist has recently announced its new logo, above, but that may not save the orange soda’s deeper branding issues or help it beat key competitor Fanta. First, let’s compare it to the old logo: The left is a US can … Tagged: design, branding, logo, logos, sunkist, fanta, sunkist naturals |
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LittleBigPlanet: a gaming revolution?Brandcurve - branding and marketing - Nov 25, 2008 This revolutionary new game combines two complex concepts for its success; social media and the human imagination. Sony PlayStation has just released LittleBigPlanet (www.littlebigplanet.com) after announcing it at … Tagged: gaming, ps3, playstation, sony, new product development, littlebigplanet, game developer s conference, gaming 3 0 |