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Related tags: blogging, branding, business, corporate, general, ideastorm, jeff jarvis, public relations, risk management, search

  1. Dell: A Blogging Success Story?

    Business and Blogging - Jan 10, 2008

    (businessandblogging.com) With the help of one of our fellow bloggers, Liz and I discovered this BusinessWeek article about how blogging turned Dell’s image around. To make a long story short, two and a half years ago …

    Also tagged: blogging, corporate, public relations, ideastorm

  2. Beat Bad Buzz by Tracking Your Own Brand in the Blogosphere

    Business and Blogging - Aug 28, 2007

    Guest blogger Brittney Gilbert offers some practical advice for companies wanting to guard against bad buzz from the blogosphere. When widely read blogger Jeff Jarvis of BuzzMachine, AKA Internet Rockstar bought a …

    Also tagged: business, general, blogging, search, branding, corporate, public relations, risk management, jeff jarvis