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Related tags: blogging, branding, corporate, general, policy, public relations, resources, small business, social media, writing

  1. For Gen Y, Does “Blogging”=”MySpace”?

    Business and Blogging - Feb 24, 2007

    One of the main sessions at ad:tech Sydney a couple of weeks ago featured an expert panel whose members were a lot younger than those on the other panels. The panel was there to help the audience understand how young

    Also tagged: general, blog, media, branding, social media, sydney, myspace, gen y, ad tech

  2. Get Clues From a Master on Writing For Blogs

    Business and Blogging - Feb 22, 2007

    Brian Clark, author of Copyblogger.com, which like this blog is part of the b5media network, describes himself as a recovering attorney. Which figures - he has a lawyer’s love of language. He also writes directly and

    Also tagged: skills, general, resources, writing, copywriting, copy, copyblogger, blog marketing

  3. Ten Things to Watch When Introducing Social Software in the Enterprise

    Business and Blogging - Feb 17, 2007

    For anyone with a role, or simply a desire, to promote the introduction of blogging - or, more generally, social software - into an enterprise, large or small, or with the responsibility of actually doing the

    Also tagged: south africa, general, blogging, enterprise, corporate, change, small business, social software

  4. Getting Personal On Your Business Blog - Part 2

    Business and Blogging - Feb 12, 2007

    Warning: this post contains personal information and a photo from family archives. The picture above is of my paternal grandfather and grandmother. How this picture from the first part of the 20th century belongs in

    Also tagged: general, blogging, policy, branding, social media, personal information, risk management, covey

  5. Getting Personal On Your Business Blog - Part 1

    Business and Blogging - Feb 10, 2007

    Some business owners I talk to have the idea that a blog has to be very personal. That’s an impression easily formed, given how blogs have evolved, the way they are often explained in the mainstream media, and the fact

    Also tagged: personal, general, blogging, policy, branding, social media, risk management, dave taylor

  6. Darren Posts on ad:tech Sydney Day 1

    Business and Blogging - Feb 8, 2007

    Happily, Darren Rowse is here at ad:tech Sydney and blogging it. See his report of Day 1, including some comments on the panel session on blogging, in which I participated. One of the observations several of us panel

    Also tagged: skills, general, blogging, events, social networking, second life, social media, corporate, myspace, b5biz, ad tech sydney

  7. Ad:tech Sydney - Panel on Blogs as a Marketing Tool

    Business and Blogging - Feb 5, 2007

    Off to Sydney this afternoon for the two day ad:tech conference. I have the good fortune to be on a panel with some people I have great respect for and who, individually and collectively, have lots of knowledge and

    Also tagged: blogs, general, events, sydney

  8. Does Corporate Blogging Policy Development Need a Gee-up?

    Business and Blogging - Feb 1, 2007

    I think a lot about corporate blogging policy, or - if you prefer - business blogging policy. That probably comes from all those years working in government - and subsequently consulting to governments - where

    Also tagged: general, resources, corporate blogging, policy, social media, corporate, business blogging, small business, risk management, b5biz

  9. Blogging and Increased Traffic: Some Interesting Numbers

    Business and Blogging - Jan 27, 2007

    Any business owner contemplating a current or prospective investment in blogging, which will probably be an investment more of time than money (although with opportunity cost, it’s all money), will sooner or later want

    Also tagged: general, blogging, policy, corporate, scoble

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