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Survey: 8 in 10 Ignore Music Critics; Web, Friends More Reliable

dmwmedia.com » 2008 » July » 8th » Survey: 8 in 10 Ignore Music Critics; Web, Friends More Reliable

Tagged: music, research, marketing, social networking, advertising, retail, reports, top stories, mark hefflinger, avail intelligence

Malmo, Sweden - A recent survey found that nearly eight in ten consumers don't put much stock in the opinions of professional music reviews, preferring instead to seek recommendations from online music stores or social networking applications (40%) or friends, family and other shoppers (41%). read more … Continue Reading »

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