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Hourly Thinking is a Recipe for DisasterSmall Business Marketing Blog from Duct Tape Marketing - Sep 25, 2008 This content from: Duct Tape Marketing Hourly Thinking is a Recipe for Disaster If you provide a service, and you charge for your service by the hour, you’re headed for trouble. You are essentially selling a product … Also tagged: branding, entrepreneur, financial management, marketing coach, alan weiss |
Small Business Marketing Blog from Duct Tape Marketing - Sep 24, 2008
This content from: Duct Tape Marketing The Telephone Doesn’t Use Any Gas Technology and data speed advances have made the use of web meeting technology a no brainer for even the smallest of businesses. In the fast …
Also tagged: presentations, webcast, web marketing, marketing tools, gotomeeting, online meetings, tools i use, gotowebinar
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7 Time-tested Ways to Dig Out from a RecessionSmall Business Marketing Blog from Duct Tape Marketing - Sep 17, 2008 This content from: Duct Tape Marketing 7 Time-tested Ways to Dig Out from a Recession Scan the headlines each day and you won’t have to get very far to stumble upon the word recession or its more palatable cousin … Also tagged: marketing, entrepreneur, small business, recession, lead generation, duct tape marketing, referral marketing, lead conversion |
Small Business Marketing Blog from Duct Tape Marketing - Sep 12, 2008
This content from: Duct Tape Marketing Do You Hold Your Customers Accountable? I’m in training meetings this week with Duct Tape Marketing Coaches and every time I conduct these sessions interesting ideas bubble up …
Also tagged: customer service, customer, marketing coach, duct tape marketing coaches
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A Community Business ModelSmall Business Marketing Blog from Duct Tape Marketing - Sep 2, 2008 This content from: Duct Tape Marketing A Community Business Model For a recent episode of the Duct Tape Marketing podcast I had an opportunity to learn about a truly unique business located in Ann Arbor, Michigan. My … Also tagged: community of businesses |
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So You Think You’re Different?Small Business Marketing Blog from Duct Tape Marketing - Aug 25, 2008 This content from: Duct Tape Marketing So You Think You’re Different? Being different, or more accurately, having a point of differentiation that matters to a market, is one of the most critical marketing strategies … Also tagged: marketing, competition, small business, niche market |
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New Marketing Action Planning ToolSmall Business Marketing Blog from Duct Tape Marketing - Aug 21, 2008 This content from: Duct Tape Marketing New Marketing Action Planning Tool I have been working with Palo Alto Software for almost a year now to write a marketing plan software based on the Duct Tape Marketing system … Also tagged: palo alto software, marketing plan pro |
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Saving the World at Work PodcastSmall Business Marketing Blog from Duct Tape Marketing - Aug 18, 2008 This content from: Duct Tape Marketing Saving the World at Work Podcast Tim Sanders stopped by the Duct Tape Marketing podcast to talk about his new book - Saving the World at Work Tim has written two previous books … Also tagged: tim sanders |
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Get Your Shine OnSmall Business Marketing Blog from Duct Tape Marketing - Aug 9, 2008 One of my most frequent mantras for small business is “Strategy Before Tactics.” In other words, you must develop a solid marketing strategy before you ever consider the what and how of the tactical side. For me, that … Also tagged: shine, ideal customer, core message |
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What a Business MakesSmall Business Marketing Blog from Duct Tape Marketing - Jul 13, 2008 I’ve owned my business now for over twenty years, I love it, wouldn’t have it any other way. I’ve worked very hard to make my business what it is, but I’ve finally come to the conclusion that, after years of hard work … Also tagged: entrepreneur, start up |