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Small Business Marketing Blog from Duct Tape Marketing - Sep 24, 2008
This content from: Duct Tape Marketing The Telephone Doesn’t Use Any Gas Technology and data speed advances have made the use of web meeting technology a no brainer for even the smallest of businesses. In the fast …
Also tagged: presentations, webcast, marketing strategy, marketing tools, gotomeeting, online meetings, tools i use, gotowebinar
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Always Be TestingSmall Business Marketing Blog from Duct Tape Marketing - Sep 9, 2008 This content from: Duct Tape Marketing Always Be Testing Testing just might be the small business marketers greatest tool - and yet, so few take the time to do it at all. The arguments against robust testing are all … Also tagged: local search, search engines, omniture, google analytics, google website optimizer, mechanical turk |
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Is There a Magic Metric?Small Business Marketing Blog from Duct Tape Marketing - Aug 29, 2008 This content from: Duct Tape Marketing Is There a Magic Metric? There are many ways to analyze web traffic and web effectiveness. In fact, there are so many ways that most small business marketers can get overwhelmed … Also tagged: google analytics |
Small Business Marketing Blog from Duct Tape Marketing - Aug 12, 2008
Testing your marketing tactics is the only real way to get better. You must try something that you think will work while always trying to prove something else will work better. Here’s a quick example of some testing …
Also tagged: email marketing, adimpact, pop overs
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Google Alerts HackSmall Business Marketing Blog from Duct Tape Marketing - Aug 7, 2008 I hope you know about and are using Google Alerts - it’s a nice way to get info delivered to your email inbox or RSS reader for specific search terms you want to monitor. But, you can also use a number of the Google … Also tagged: blogging, google, google alerts |
Small Business Marketing Blog from Duct Tape Marketing - Aug 6, 2008
Amazon.com recently jumped into the merchant service, transaction and ecommerce tools for small business, business under the banner of Amazon Payments. The new services come in a variety of flavors and are aimed …
Also tagged: amazon, paypal, internet marketing
Small Business Marketing Blog from Duct Tape Marketing - Jul 27, 2008
Aaron Wall of SEOBook puts out some very nice free tools to use in your SEO efforts. One that I’ve recently started using is Rank Checker. This is a Firefox plug in that sits in your browser ready to go to work. If …
Also tagged: seo, keywords, aaron wall, seobook
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Google Knol Provides New Content PlatformSmall Business Marketing Blog from Duct Tape Marketing - Jul 25, 2008 Google announced an new Wikipedialike content site called Google Knol some months ago. However, the site opened to the public with a simple announcement on the official Google Blog this week. On the surface this looks … Also tagged: google, wikipedia, local search, knol |
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Give Zoho Credit for Being AggressiveSmall Business Marketing Blog from Duct Tape Marketing - Jul 7, 2008 I’ve written before about the potential of the online suite of tools under the banner of Zoho. I really have not used them all enough to give glowing reports, but I’ve got to say I am totally impressed by the pace at … Also tagged: zoho |
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Give Zoho Credit for Being AgressiveSmall Business Marketing Blog from Duct Tape Marketing - Jul 6, 2008 I’ve written before about the potential of the online suite of tools under the banner of Zoho. I really have not used them all enough to give glowing reports, but I’ve got to say I am totally impressed by the pace at … Also tagged: zoho |