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Nielsen/NetRatings moving to Time Spent rankings [WebMetricsGuru]

knowmoremedia.com » 2007 » April » 21st » Nielsen/NetRatings moving to Time Spent rankings [WebMetricsGuru]

Tagged: web analytics, time spent on page

Recently, Bryan Eisenberg, in GrokDotCom, wrote about major changes in how Nielsen/NetRatings evaluates sites: ..“ Nielsen/NetRatings , in June will release what it calls “time-spent” data and stop issuing its rankings by page views. The New York company’s rival, ComScore Inc. said last month that it is emphasizing a measurement called “visits,” which takes into account the time people return to … Continue Reading »

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