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Tagged: branding, cbs sports, march madness, building online traffic, ad model, direct selling
Over the first four days of the NCAA men's basketball tournament, CBSSports.com drew 3.3 million unique visitors to the March Madness on Demand video player. That's over twice what they drew in the same number of day last year, increasing by 129 percent. The 222,305,520 overall videos streamed over the first four days have already beat all the live video streaming minutes in the tournament last … Continue Reading »