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Tagged: marketing, media, consumers, sponsorships, revenue sharing, sports marketing, us open 2008
The US Open Championship 2008 tees off today at Torrey Pines golf course in San Diego , CA , and will run the next 4 days, weather permitting. And yes, the southern California weather will permit. The total prize purse for the players this year is set at about $7 million, with the winner’s share over $1.2 million, so the best golfers from around the world are gathering to walk the fairways. And … Continue Reading »