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McDonald's Uses the Mirror Trick [MarketingBlurb]

knowmoremedia.com » 2008 » June » 29th » McDonald's Uses the Mirror Trick [MarketingBlurb]

Tagged: advertising, copywriting, mcd, mcdonalds, outdoor advertising, advertising creative, mcdonalds ad

This cool ad comes via adgoodness. McDonald's (NYSE: MCD) is resorting to that old magician's mirror trick to lure customers in 24 hours per day. Check out the clever outdoor ad snapped at a Sydney, Australia bus stop. The ad itself contains only one-half of the infamous McDonald's logo arches and the words, "open all night" printed backwards. The reflection in the mirror forms the complete … Continue Reading »

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