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True Blood from HBO Markets with Fake Beverage Product

knowmoremedia.com » 2008 » July » 16th » True Blood from HBO Markets with Fake Beverage Product

Tagged: advertising, branding, viral marketing, hbo, social media marketing, online marketing, merchandising, buzz marketing, true blood, entertainment marketing, trublood, bloodcopy com

In a very clever marketing effort, HBO's new cable series about vampires, True Blood, is being promoted with a new "synthetic blood nourishment beverage" - TruBlood. As you can see from the pictures, Tru Blood is 100% pure and comes in various types such as A, B, AB, O, you get the picture. I particularly love the taglines from the ads for TruBlood such as: "All flavor. No bite." "Suck on this" … Continue Reading »

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