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Yearly Archives: 2007, 2008

Latest news from Know More Media - Health Care / Pharmaceutical / Fitness

  1. Shire Warning Letter Is About Content, Not Context [HealthCareVox]

    Oct 10, 2008

    Over the past few days, much digital ink has been spilled over the warning letter Shire recently received for a promotional video that was uploaded to YouTube. According to Pharmaceutical Executive and other sources

    Tagged: pharmaceutical industry, marketing communications

  2. Help Pew Tweak Its Next Internet Survey [HealthCareVox]

    Sep 30, 2008

    This fall the Pew Internet & American Life project will be conducting a new national survey looking at the influence of the Internet on health. Pew’s Internet use survey is incredibly influential and is the study

    Tagged: internet, pew internet and american life project

  3. If You’re Conducting Telephone Surveys You Must Include Cell-Only Population [HealthCareVox]

    Sep 25, 2008

    Over the past few years, statisticians and their fellow travelers have been nervously tracking the growth of the cellphone-only population to determine whether omitting this group will significantly skew the results of

    Tagged: research, market research

  4. More On Health 2.0: Are Consumers Central Or Secondary? [HealthCareVox]

    Sep 23, 2008

    Late last week, I posted an analysis of the potential and pitfalls of the current Health 2.0 movement. It was developed in response to a public argument currently taking place between Dmitriy Kruglyak and Matthew Holt

  5. Health 2.0: Fad Or Fundamental? [HealthCareVox]

    Sep 19, 2008

    Late last week, the Washington Post announced that Steve Case’s Revolution Health Network initiated discussions to merge with EveryDay Health. According to the Post, “the new company would be one of the world’s most

    Tagged: technology and healthcare, health 2 0