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  1. How Far Will Indy Racing League Ride the Danica Patrick Brand? As Far as they can! [TheAlphaMarketer]

    Know More Media - Sales / Marketing - Jul 21, 2008

    The entire episode recently concerning the catfight between Danica Patrick and Milka Duno, shows how reliant the IRL is upon the brand of Danica Patrick. Not only do they embrace the spoiled-brat behavior of Patrick

    Also tagged: danica patrick, anna kournikova, milka duno, danica patrick fight, irl marketing, danica patrick milka duno youtube, danica patrick milka, video danica patrick, danica patrick racing, dancia patrick brand

  2. How Far Will Indy Racing League Ride the Danica Patrick Brand? As Far as they can!

    TheAlphaMarketer - Jul 21, 2008

    The entire episode recently concerning the catfight between Danica Patrick and Milka Duno, shows how reliant the IRL is upon the brand of Danica Patrick. Not only do they embrace the spoiled-brat behavior of Patrick

    Also tagged: danica patrick, anna kournikova, milka duno, danica patrick fight, irl marketing, danica patrick milka duno youtube, danica patrick milka, video danica patrick, danica patrick racing, dancia patrick brand

  3. Olympics Advertising Reaches New Heights [MarketingBlurb]

    Olympics Advertising Reaches New Heights [MarketingBlurb]

    Know More Media - Sales / Marketing - Jul 21, 2008

    2008 Olympics-related advertising could reach $4 to $6 billion and a record 63 global companies have become official sponsors according to the New York Times (you can follow the link to learn about Coke's Olympic

    Also tagged: advertising, international marketing, summer olympics, 2008 olympics, beijing olympics, sports marketing, sports sponsorship, event sponsorship

  4. Olympics Advertising Reaches New Heights

    Olympics Advertising Reaches New Heights

    MarketingBlurb - Jul 21, 2008

    2008 Olympics-related advertising could reach $4 to $6 billion and a record 63 global companies have become official sponsors according to the New York Times (you can follow the link to learn about Coke's Olympic

    Also tagged: advertising, international marketing, summer olympics, 2008 olympics, beijing olympics, sports marketing, sports sponsorship, event sponsorship

  5. GM Cuts Marketing Budget When It's Needed Most [MarketingBlurb]

    GM Cuts Marketing Budget When It's Needed Most [MarketingBlurb]

    Know More Media - Sales / Marketing - Jul 16, 2008

    The weakened U.S. economy is hurting many, including General Motors (NYSE: GM) who announced a long list of cost cutting measures the company is taking to stay afloat. Last month, I wrote a post on my branding blog

    Also tagged: marketing, advertising, gm, general motors, marketing budget, advertising budget, gm news, gm downsizes, gm cuts

  6. GM Cuts Marketing Budget When It's Needed Most

    GM Cuts Marketing Budget When It's Needed Most

    MarketingBlurb - Jul 16, 2008

    The weakened U.S. economy is hurting many, including General Motors (NYSE: GM) who announced a long list of cost cutting measures the company is taking to stay afloat. Last month, I wrote a post on my branding blog

    Also tagged: marketing, advertising, gm, general motors, marketing budget, advertising budget, gm news, gm downsizes, gm cuts

  7. True Blood from HBO Markets with Fake Beverage Product

    MarketingBlurb - Jul 16, 2008

    In a very clever marketing effort, HBO's new cable series about vampires, True Blood, is being promoted with a new "synthetic blood nourishment beverage" - TruBlood. As you can see from the pictures, Tru Blood is 100%

    Also tagged: advertising, viral marketing, hbo, social media marketing, online marketing, merchandising, buzz marketing, true blood, entertainment marketing, trublood, bloodcopy com

  8. True Blood from HBO Markets with Fake Beverage Product [MarketingBlurb]

    True Blood from HBO Markets with Fake Beverage Product [MarketingBlurb]

    Know More Media - Sales / Marketing - Jul 16, 2008

    In a very clever marketing effort, HBO's new cable series about vampires, True Blood, is being promoted with a new "synthetic blood nourishment beverage" - TruBlood. As you can see from the pictures, Tru Blood is 100%

    Also tagged: advertising, viral marketing, hbo, social media marketing, online marketing, merchandising, buzz marketing, true blood, entertainment marketing, trublood, bloodcopy com

  9. Marketing in Tough Times: Lessons from General Motors

    Marketing in Tough Times: Lessons from General Motors

    TheAlphaMarketer - Jul 15, 2008

    Where we should invest our marketing dollars during tough times Today's announcement by GM Chairman and CEO Rick Wagoner that there going to be enormous cuts and measures taken to help the company survive and grow

    Also tagged: marketing strategy, brand advertising, economic challenges, marketing dollars, marketing focus, branding tough times, marketing tough times

  10. Marketing in Tough Times: Lessons from General Motors [TheAlphaMarketer]

    Marketing in Tough Times: Lessons from General Motors [TheAlphaMarketer]

    Know More Media - Sales / Marketing - Jul 15, 2008

    Where we should invest our marketing dollars during tough times Today's announcement by GM Chairman and CEO Rick Wagoner that there going to be enormous cuts and measures taken to help the company survive and grow

    Also tagged: marketing strategy, brand advertising, economic challenges, marketing dollars, marketing focus, branding tough times, marketing tough times

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