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Webmetricsguru - Jul 1, 2008
It's rare that I see anything about Web Analytics AND Social Media Web Analytics - and I just did - this ebook on Social Web Analytics was published today - yep - today - by Philip Sheldrake, who says this: ... I …
Also tagged: business, business intelligence, web analytics, databases, data warehousing, site management, log analysis, outsourced analysis
Know More Media - Internet / Ecommerce / Online Business - Jul 1, 2008
It's rare that I see anything about Web Analytics AND Social Media Web Analytics - and I just did - this ebook on Social Web Analytics was published today - yep - today - by Philip Sheldrake, who says this: ... I …
Also tagged: business, business intelligence, web analytics, databases, data warehousing, site management, log analysis, outsourced analysis
PharmaGazette - Feb 8, 2008
The U.S. Congress House committee on energy and commerce in taking a closer look at Pfizer's advertisement for Lipitor that was endorsed by Robert Jarvik. Jarvik, inventor of the artificial heart is featured in the ad …
Also tagged: congress, drug marketing, lipitor, jarvik
Know More Media - Health Care / Pharmaceutical / Fitness - Feb 8, 2008
The U.S. Congress House committee on energy and commerce in taking a closer look at Pfizer's advertisement for Lipitor that was endorsed by Robert Jarvik. Jarvik, inventor of the artificial heart is featured in the ad …
Also tagged: congress, drug marketing, lipitor, jarvik
MarketingBlurb - Jul 10, 2007
Have you seen the Snickers commercial with the man playing guitar and singing a funny jingle while another man enjoys a Snickers at his desk? It's been around for about a year now, and lately I've been seeing it …
Also tagged: marketing, advertising, branding, mars, snickers, brand
Know More Media - Sales / Marketing - Jul 5, 2007
Have you seen the Snickers commercial with the man playing guitar and singing a funny jingle while another man enjoys a Snickers at his desk? It's been around for about a year now, and lately I've been seeing it …
Also tagged: marketing, advertising, branding, mars, snickers, brand
Know More Media - International Business - Jul 2, 2007
Sales techniques, marketing ploys, appeals to emotions and heart strings are definitely not the same in every country. I came across this CM for a Thai Life Insurance Company. I have never seen anything like it. But …
Also tagged: marketing, advertising, asia, thai, life insurance, ploy
Know More Media Network Feed - Jun 25, 2007
General Motors (NYSE: GM) has released an ad campaign for OnStar teeming with celebrity appearances and using the clever tagline, "Get the OnStar treatment; no matter who you are." The ads (which can be seen by …
Also tagged: marketing, advertising, gm, general motors, onstar, jimmy kimmel, lucy liu, tiger woods, jimmy fallon, kelly ripa, jeff gordon, celebrity endorsements
Know More Media - Sales / Marketing - Jun 11, 2007
On June 5th, Ask.com released a new commercial featuring a man singing "I found what I was looking for" with a theatrical presentation of women and swords behind him. If you haven't seen the commercial yet, and you're …
Also tagged: marketing, advertising, television, ask com
Know More Media - Sales / Marketing - May 16, 2007
Nothing pains me more than watching a commercial for a local business and seeing the concept of the ad focus entirely on the owner’s children. Car dealership owners are frequently guilty of this marketing failure. I’m …
Also tagged: advertising, television