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Know More Media - Sales / Marketing - Jul 6, 2008
GE (NYSE: GE) might be selling off its flagship appliance division, but it appears the company is chomping at the bit to expand its media and entertainment investments. Today, news broke that NBC Universal (of which GE …
Also tagged: vivendi, ge, nbc, general electric, weather channel, acquisitions, mergers, marketing strategy, weather com, bain capital, the blackstone group, landmark communications
MarketingBlurb - Jul 6, 2008
GE (NYSE: GE) might be selling off its flagship appliance division, but it appears the company is chomping at the bit to expand its media and entertainment investments. Today, news broke that NBC Universal (of which GE …
Also tagged: vivendi, ge, nbc, general electric, weather channel, acquisitions, mergers, marketing strategy, weather com, bain capital, the blackstone group, landmark communications
BizofShowBiz - Apr 20, 2008
Using a prop of a YouTube video illegally loaded to the site, Hulu CEO Jason Kilar made the case at the National Association of Broadcasters 2008 conference, that Hulu was the best and safest place to put their video …
Also tagged: goog, disney, youtube, video sharing, cbs, abc, general electric, viacom, online video, jason kilar, professional online video, hulu, national association of broadcasters 2008
Know More Media - Media / Entertainment - Apr 20, 2008
Using a prop of a YouTube video illegally loaded to the site, Hulu CEO Jason Kilar made the case at the National Association of Broadcasters 2008 conference, that Hulu was the best and safest place to put their video …
Also tagged: goog, disney, youtube, video sharing, cbs, abc, general electric, viacom, online video, jason kilar, professional online video, hulu
TheAlphaMarketer - Feb 29, 2008
While it doesn't surprise me that "Quarterlife" was cancelled by NBC, I did think it would be allowed to air one more time to see if it could get any legs under it. Alas, it's not to be, as the ratings evidently were …
Also tagged: business news, nbc, ed zwick, marshall herskovitz, quarterlife, internet marketing, ben silverman, online tv, internet to tv, quarterlife demographic
Know More Media - Sales / Marketing - Feb 29, 2008
While it doesn't surprise me that "Quarterlife" was cancelled by NBC, I did think it would be allowed to air one more time to see if it could get any legs under it. Alas, it's not to be, as the ratings evidently were …
Also tagged: business news, nbc, ed zwick, marshall herskovitz, quarterlife, internet marketing, ben silverman, online tv, internet to tv, quarterlife demographic
Know More Media - Sales / Marketing - Feb 29, 2008
We recently talked about the unusual experiment where "Quarterlife" was taken from the Internet and brought to TV. The initial results weren't encouraging, as the premiere was only able to garner a 1.6 rating, which …
Also tagged: business news, edward zwick, marshall herskovitz, quarterlife, my so called life, ben silverman, entertainment convergence, 30 something, internet to tv
TheAlphaMarketer - Feb 28, 2008
We recently talked about the unusual experiment where "Quarterlife" was taken from the Internet and brought to TV. The initial results weren't encouraging, as the premiere was only able to garner a 1.6 rating, which …
Also tagged: business news, edward zwick, marshall herskovitz, quarterlife, my so called life, ben silverman, entertainment convergence, 30 something, internet to tv
BizofShowBiz - Feb 5, 2008
The misconception that Jeff Zucker claimed NBC Universal (NYSE:GE) was going to cancel the upfronts, continues to prevail, although it's not true. What Zucker said was, "The way that we sell the inventory in an …
Also tagged: business, ge, fox, peter chernin, news corp, jeff zucker, upfront, pilot episodes, upfront costs, upfront party, upfront strategy
Know More Media - Media / Entertainment - Feb 5, 2008
The misconception that Jeff Zucker claimed NBC Universal (NYSE:GE) was going to cancel the upfronts, continues to prevail, although it's not true. What Zucker said was, "The way that we sell the inventory in an …
Also tagged: business, ge, fox, peter chernin, news corp, jeff zucker, upfront, pilot episodes