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Yearly Archives: 2007, 2008

Latest news from Micro Persuasion

  1. Map Your Corporate Neighbors with Google Maps

    Map Your Corporate Neighbors with Google Maps

    Oct 9, 2008

    This is news to me but did you know that Google Maps shows you what businesses occupy a given address? Here's a list of firms that are in my office building. As I ride the elevator I have always wondered what types of

    Tagged: search, google maps

  2. Edelman Webinar: All Social Media is Local

    Oct 9, 2008

    On Tuesday, October 7 a group of Edelman digital experts from around the world participated in a free webinar called All Social Media is Local. The event, which lasts about an hour and is now archived, can be found on

    Tagged: marketing, trends, social media, edelman, pr, shameless promotion, webinar

  3. Insights on the Changing Face of PR

    Oct 8, 2008

    In case you missed it, iMedia Connection yesterday posted an interview with me on the changing nature of public relations. The big topic we covered is strategy. Too many people in the industry still think about

    Tagged: trends, pr, shameless promotion

  4. Ethical Social Media Marketing

    Oct 7, 2008

    Later this afternoon I will be speaking at Search Engine Marketing Expo on Ethical Social Media Marketing. Below is the full text of my planned remarks. I look forward to hearing your feedback on this important topic

    Tagged: collaboration, search, marketing, social networking, trends, advertising, social media, seo, journalism, edelman, weblogs, pr, shameless promotion, trust, ethics, recession, event coverage, smx east

  5. Page Rank is the Ultimate Measure of Online Influence

    Oct 5, 2008

    Friends, Romans, countrymen, followers, page views, in-bound links, share of voice, unique visitors and subscribers. These are just some of the more common ways serious content creators (and those who hope to reach

    Tagged: rss, community, research, search, social networking, weblogs