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Tags » Advertising Trends

Related tags: advertising, internet advertising, long tail, magazine advertising, magazine publishers of america, making money with podcasts, pib, print advertising, publishers information bureau, trends

  1. Advertisers Spending More At Long Tail Sites

    Advertisers Spending More At Long Tail Sites

    podcastingnews.com » Podcasting News - May 13, 2008

    Advertisers are spending more at niche, or “long tail” web sites, and less at large sites, according to figures from PubMatic, a advertising service for publishers. The PubMatic AdPrice index shows that, while average …

    Also tagged: general, trends, long tail, making money with podcasts, niche content, pubmatic
  2. Are Print Ads in Trouble? [MarketingBlurb]

    Are Print Ads in Trouble? [MarketingBlurb]

    knowmoremedia.com » Know More Media - Sales / Marketing - Apr 16, 2008

    The Magazine Publishers of America released their quarterly report of print ad spending in magazines for the first quarter of 2008, and the results aren't pretty. As compiled by the Publishers Information Bureau (PIB) …

    Also tagged: advertising, pib, print advertising, magazine advertising, magazine publishers of america, publishers information bureau
  3. Are Print Ads in Trouble?

    Are Print Ads in Trouble?

    knowmoremedia.com » MarketingBlurb - Apr 15, 2008

    The Magazine Publishers of America released their quarterly report of print ad spending in magazines for the first quarter of 2008, and the results aren't pretty. As compiled by the Publishers Information Bureau (PIB) …

    Also tagged: advertising, pib, print advertising, magazine advertising, magazine publishers of america, publishers information bureau

  4. Advertisers Shouldn’t Compete For Your Attention; They Should Sponsor Your Attention

    podcastingnews.com » Podcasting News - Mar 18, 2008

    This video, via the always-awesome Seth Godin’s blog, is an awareness test. Can you count how many times the white team passes the ball? I failed this video - but it’s a great reminder of why advertisers shouldn’t be …

    Also tagged: general, attention, internet video, internet advertising

  5. Het einde van mediaplanning in zicht?

    mediafact.nl » Marketingfacts - May 12, 2007

    Steven Fredericks, CEO van TNS Media Intelligence en auteur van het recent verschenen boek 'StrADegy: Advertising In The Digital Age', was één van de sprekers op Re:Think 2007, het jaarcongres van de Advertising …