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Follow Me on Twitter: ericeggertsoncommonsensepr.com » Common Sense PR - 10 hours ago My Twittering comes and goes, depending on whether the service is up at any given time, and I’m online. If you have a Twitter account, follow me. You can add your Twitter handle in the Comments below, or wait a week or … Also tagged: writing, social media, linkage |
commonsensepr.com » Common Sense PR - 19 hours ago
I saw Wanted yesterday, with Angelina Jolie and James McAvoy. The whole thing felt like a trailer, with action money shots coming (pardon the pun) at you one after the other. It fell far short of the Jason Bourne …
Also tagged: marketing, creativity, buzz, promotions, communication tactics, celebrity pr
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Businesses Chafe at Consumer Reviewscommonsensepr.com » Common Sense PR - Jul 3, 2008 Reviews are hell. Writers, actors, directors and restaurant owners hate them. And so do business owners. It’s never easy observing or taking part in a discussion about your business, especially when customers are … Also tagged: marketing, customers, social media, pr, buzz, spin, reputation management, media relations, communication tactics, executive mindset |
commonsensepr.com » Common Sense PR - Jul 1, 2008
Your customers/clients have predictable needs. Any organization that doesn’t act on its knowledge of those needs, risks alienating the people it most wants to impress. I wrote the other day about talking on the phone …
Also tagged: marketing, customers, reputation management, communication skills
commonsensepr.com » Common Sense PR - Jun 28, 2008
Just got off the phone today, after trying to book a driving test for my son. My question was a fairly tentative one, asking how I can book a time. “I’ll need the number from your Driver’s Exam Receipt,” was the …
Also tagged: marketing, customers, pr, consulting, communication skills
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Quick Tip: Answer the Question ‘Why Should I Care?’commonsensepr.com » Common Sense PR - Jun 22, 2008 The average person in business receives too many memos, e-mails and news alerts in a given day to pay close attention to all of them. Unless you can communicate quickly what value will come from reading your … Also tagged: quick tips, writing, persuasion, communication skills, employee communications, speechwriting |
commonsensepr.com » Common Sense PR - Jun 19, 2008
Just because you come up with an annual report or a brochure that works well on the rack, doesn’t mean that’s how the information should be presented in all circumstances. People have different needs and interests, so …
Also tagged: marketing, writing, creativity, promotions, communication tactics
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Quick Tip: Don’t Wear Out your Welcome with Too Many Surveyscommonsensepr.com » Common Sense PR - Jun 15, 2008 There’s a temptation to include custom measurement in every communication activity, rather than doing some global measurement. It’s great to canvas your customers, employees, suppliers and others from time to time … Also tagged: quick tips, customers, measurement, pr tools, employee communications |
thaindian.com » Thaindian News - Jun 9, 2008
The Indian film star Abhishek Bachchan is up for his first world tour, saying he is looking forward to interacting with live audiences as this is more electric than just acting.’The difference between acting in films …
Also tagged: entertainment, films, north america, madhuri dixit, akshay kumar, aishwarya rai, amitabh bachchan, abhishek bachchan, attitude, shilpa shetty, dialogue, crowd, dances, preity zinta, rehearsals, core group, stage shows
commonsensepr.com » Common Sense PR - Jun 8, 2008
In business, politics and all the other areas of society that try to influence behavior, we work hard at understanding how people act, and why they do what they do. Yet, generation after generation, there has been an …