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podcastingnews.com » Podcasting News - May 13, 2008
Advertisers are spending more at niche, or “long tail” web sites, and less at large sites, according to figures from PubMatic, a advertising service for publishers. The PubMatic AdPrice index shows that, while average …
Also tagged: general, trends, long tail, making money with podcasts, advertising trends, pubmatic
knowmoremedia.com » TheAlphaMarketer - Apr 16, 2008
With the idea of extending their reach and increasing their share of ad dollars generated on the Internet, traditional media companies have been launching "vertical ad networks" where they bundle ads to sell to Web …
Also tagged: advertising, web advertising, ad placement, web portals, vertical ad networks, bundling ads, credible content, safe online content, screening content
knowmoremedia.com » Know More Media Network Feed - Apr 15, 2008
With the idea of extending their reach and increasing their share of ad dollars generated on the Internet, traditional media companies have been launching "vertical ad networks" where they bundle ads to sell to Web …
Also tagged: advertising, web advertising, ad placement, web portals, vertical ad networks
knowmoremedia.com » TheAlphaMarketer - Oct 8, 2007
The growing fragmentation across the Internet has of course changed the advertising landscape forever. Advertisers now look for a centralized place that can send out their ads in a decentralized way. This is why the …
Also tagged: goog, online advertising, google adsense, internet advertising, ad supported content, ad models, develop products, share ad revenue
knowmoremedia.com » Know More Media - Sales / Marketing - Oct 7, 2007
The growing fragmentation across the Internet has of course changed the advertising landscape forever. Advertisers now look for a centralized place that can send out their ads in a decentralized way. This is why the …
Also tagged: goog, online advertising, google adsense, internet advertising, ad supported content
knowmoremedia.com » TheAlphaMarketer - Aug 25, 2007
The huge, record breaking success of High School Musical 2 is a good example of using offline events to drive traffic to our websites. While very few companies in the world can match the branding of Disney, within our …
Also tagged: advertising, marketing secrets, high school musical 2, integrated marketing, complementary content, offline events
knowmoremedia.com » Know More Media - Sales / Marketing - Aug 25, 2007
The huge, record breaking success of High School Musical 2 is a good example of using offline events to drive traffic to our websites. While very few companies in the world can match the branding of Disney, within our …
Also tagged: advertising, marketing secrets, high school musical 2, integrated marketing
knowmoremedia.com » TheAlphaMarketer - Jul 16, 2007
Last post we talked about some of the random things that are connected to online video ad success. This post I want to draw that into the niche content realm. One of the reasons niche content is so powerful, is it's …
Also tagged: niche marketing, video ads, online video ads, internet video ads, demographic ads, niche ads, niche video ads
knowmoremedia.com » Know More Media - Sales / Marketing - Jul 15, 2007
Last post we talked about some of the random things that are connected to online video ad success. This post I want to draw that into the niche content realm. One of the reasons niche content is so powerful, is it's …
Also tagged: niche marketing, video ads, online video ads, internet video ads
netscape.com » Propeller Most Popular Stories - May 11, 2007
For two years, Stefan Everaet has been offered the finest niche content package to people who are looking for new or fresh articles. Channel: Do-It-Yourself Tags: niche content content content package content packages
Also tagged: content