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twistimage.com » Six Pixels of Separation - Marketing and Communications Insights Blog and Podcast - By Mitch Joel at Twist Image - Sep 24, 2008
What does it really take to sell something online? Think about this for two seconds: You go to your favourite e-commerce site that sells books to check out the latest marketing book. You're about to buy it, but before …
Also tagged: blogging, podcasting, social media, facebook, ecommerce, myspace, shop org, retailers, social shopping, trust, forrester research, loyalty, online video, online shopping, montreal gazette, mitch joel, shopping malls, bazaarvoice, powerreviews, twist image, buying online, national retail federation, vancouver sun, six pixels of separation, trust economy, brett hurt, selling 20, state of retailing online 2008, nielsen global
twistimage.com » Six Pixels of Separation - Marketing and Communications Insights Blog and Podcast - By Mitch Joel at Twist Image - Sep 15, 2008
Do you think retailers are really embracing the digital channels and making them work? If converting a browser into a customer is any indication, the general answer is "no." Granted, we're basing this solely on the …
Also tagged: website, shopping, retail, social media, facebook, iphone, ecommerce, online retail, shop org, hm, web 20, conversion rate, digital signage, facebook fan page, blackberry bold, online buying
twistimage.com » Six Pixels of Separation - Marketing and Communications Insights Blog and Podcast - By Mitch Joel at Twist Image - Aug 5, 2008
The small world experiment (also known as Six Degrees of Separation) has been validated by researchers. According to the article, Proof! Just Six Degrees of Separation Between Us, in The Guardian yesterday …
Also tagged: microsoft, microsoft research, marketing, the guardian, queen, madonna, mobile marketing, communications, washington post, dalai lama, microsoft messenger, online social network, six degrees of separation, six degrees of kevin bacon, six pixels of separation, jure leskovec, small world experiment, fixion media, robert cotter, eric horovitz
twistimage.com » Six Pixels of Separation - Marketing and Communications Insights Blog and Podcast - By Mitch Joel at Twist Image - Jul 28, 2008
That was the message given in a piece published yesterday in Advertising Age titled, Conversations Need To Yield Actions Measured In Dollars, by Jonathan Salem Baskin (who runs Baskin Associates, Blogs at Dim Bulb and …
Also tagged: technology, marketing, blog, conversations, advertising, branding, social media, search engine marketing, search engine optimization, web analytics, websites, email marketing, online advertising, advertising age, twitter, online social network, digital marketing, jonathan salem baskin, baskin associates, dim bulb, branding only works on cattle