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getelastic.com » Get Elastic Ecommerce Blog - Jul 10, 2008
A conversation emerged out of the comments on last week’s post Can Product Images Improve Conversion? Showing Products in Context about how to achieve a “ghost” mannequin effect like these examples, where the body is …
Also tagged: photography, web design, conversion, merchandising
getelastic.com » Get Elastic Ecommerce Blog - Jul 2, 2008
Earlier this week we discussed why enlarged images, alternate product views and showing products in context can help conversion. But what about “user generated images” (or the friendlier term “customer submitted …
Also tagged: web design, conversion, user generated content, social shopping, social media marketing, social commerce, user reviews, customer reviews
getelastic.com » Get Elastic Ecommerce Blog - Jul 1, 2008
According to a Future Now client, images can lift conversion rates by 147% by showing products “in context.” Yesterday we looked at examples of image zoom and alternate views, which can help customers experience the …
Also tagged: usability, web design, conversion, persuasion, landing pages, landing page optimization, product pages
getelastic.com » Get Elastic Ecommerce Blog - Jun 30, 2008
We’ve all heard Confucius’ famed quote “a picture is worth 1,000 words” at least 1,000 times. Online, pictures are worth more than words, they’re worth dollars. But how many dollars depends on how effectively product …
Also tagged: usability, web design, conversion, landing pages, landing page optimization, product pages