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techcrunch.com » TechCrunch - Apr 8, 2008
Online ad-optimizing service PubMatic is now publishing an AdPrice Index with the average rates collected for remnant ads by 3,000 Web publishers. These are the ads that sites place from the big ad networks when they …
Also tagged: web 2 0 news and 038 ideas
jp.techcrunch.com » TechCrunch Japan - Apr 8, 2008
オンライン広告最適化サービス「PubMatic」が、3000ものウェブ・パブリッシャーから売れ残り広告(レムナント広告)のデータを集めて平均レートなど集計した『AdPrice Index』 が公開となった。 …
Also tagged: uncategorized
centernetworks.com » CenterNetworks - - Apr 7, 2008
Ad optimization firm PubMatic (our coverage) has launched a new tool called the AdPrice Index today. What they have created is a good start and, as an analytics nut, I look forward to the expansion of the program to …
Also tagged: advertising, quick news
shiftmarket.com » Shift Market - Mar 14, 2008
Today the news of Google’s imminent release of their free ad serving platform, Ad Manager, hit the web. Imminent, because for years now the commoditization of ad delivery for publishers has been in the air. And yet …
Also tagged: random, google, techcrunch, openx, ad manager, google ad manager
justmakemoneyonline.com » Just Make Money Online - Feb 16, 2008
If you’re a member of several ad networks (or you want to be), you know that it can be difficult to manage, streamline, and maximise the use of all these ads. That’s why if you haven’t heard of PubMatic (still in beta) …
Also tagged: advertising, ad programs contextual ads
techcrunch.com » TechCrunch - Jan 8, 2008
TechCrunch 40 finalist PubMatic has taken $7 Million Series A in a round led Nexus India Capital that included original investors Draper Fisher Jurvetson and Helion Ventures. PubMatic offers a meta ad server that sits …
Also tagged: company and 038 product profiles
techcrunch.com » TechCrunch - Jan 8, 2008
TechCrunch 40 finalist PubMatic has taken $7 Million Series B in a round led Nexus India Capital that included original investors Draper Fisher Jurvetson and Helion Ventures. PubMatic offers a meta ad server that sits …
Also tagged: company and 038 product profiles
jp.techcrunch.com » TechCrunch Japan - Nov 1, 2007
ネット黎明期に比べ広告は本当に複雑になった。広告ネットワークは巷に何百とある。ターゲットひとつとっても、自分の広告掲載枠をビジターに効率的に割り当てるのは不可能に近い。 …
Also tagged: uncategorized, the rubicon project, yieldbuild
techcrunch.com » TechCrunch - Oct 31, 2007
Advertising has gotten a lot more complicated since the early days of the internet. There are hundreds of ad networks out there. With targeting being the name of the game, efficiently allocating your ad space to …
Also tagged: company and 038 product profiles, the rubicon project, yieldbuild
centernetworks.com » CenterNetworks - - Oct 31, 2007
Last week I spoke with Rajeev Goel, PubMatic founder about their latest updates. PubMatic is a Web tool that helps you optimize the advertising you currently run on your Web site or blog. On our call, Rajeev noted that …
Also tagged: advertising, quick news