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  1. Pubmatic Data Suggests Small Sites Command Higher Rates For Remnant Ads Than Large Sites.

    techcrunch.com » TechCrunch - Apr 8, 2008

    Online ad-optimizing service PubMatic is now publishing an AdPrice Index with the average rates collected for remnant ads by 3,000 Web publishers. These are the ads that sites place from the big ad networks when they

    Also tagged: web 2 0 news and 038 ideas

  2. Pubmatic統計「大手より小さなサイトの方が売れ残り広告のeCPMは高い」

    jp.techcrunch.com » TechCrunch Japan - Apr 8, 2008

    オンライン広告最適化サービス「PubMatic」が、3000ものウェブ・パブリッシャーから売れ残り広告(レムナント広告)のデータを集めて平均レートなど集計した『AdPrice Index』 が公開となった。

    Also tagged: uncategorized

  3. PubMatic Launches CPM Ad Pricing Index

    centernetworks.com » CenterNetworks - - Apr 7, 2008

    Ad optimization firm PubMatic (our coverage) has launched a new tool called the AdPrice Index today. What they have created is a good start and, as an analytics nut, I look forward to the expansion of the program to

    Also tagged: advertising, quick news

  4. Google Launches Ad Manager, Completes SkyNet

    shiftmarket.com » Shift Market - Mar 14, 2008

    Today the news of Google’s imminent release of their free ad serving platform, Ad Manager, hit the web. Imminent, because for years now the commoditization of ad delivery for publishers has been in the air. And yet

    Also tagged: random, google, techcrunch, openx, ad manager, google ad manager

  5. PubMatic: Optimizing Your Ads

    justmakemoneyonline.com » Just Make Money Online - Feb 16, 2008

    If you’re a member of several ad networks (or you want to be), you know that it can be difficult to manage, streamline, and maximise the use of all these ads. That’s why if you haven’t heard of PubMatic (still in beta)

    Also tagged: advertising, ad programs contextual ads

  6. PubMatic Takes $7 Million Series A

    techcrunch.com » TechCrunch - Jan 8, 2008

    TechCrunch 40 finalist PubMatic has taken $7 Million Series A in a round led Nexus India Capital that included original investors Draper Fisher Jurvetson and Helion Ventures. PubMatic offers a meta ad server that sits

    Also tagged: company and 038 product profiles

  7. PubMatic Takes $7 Million Series B

    techcrunch.com » TechCrunch - Jan 8, 2008

    TechCrunch 40 finalist PubMatic has taken $7 Million Series B in a round led Nexus India Capital that included original investors Draper Fisher Jurvetson and Helion Ventures. PubMatic offers a meta ad server that sits

    Also tagged: company and 038 product profiles

  8. 自動広告最適化エンジンPubmatic使って無料広告を当てよう

    jp.techcrunch.com » TechCrunch Japan - Nov 1, 2007

    ネット黎明期に比べ広告は本当に複雑になった。広告ネットワークは巷に何百とある。ターゲットひとつとっても、自分の広告掲載枠をビジターに効率的に割り当てるのは不可能に近い。

    Also tagged: uncategorized, the rubicon project, yieldbuild

  9. Using Pubmatic Could Land You Some Free Advertising

    techcrunch.com » TechCrunch - Oct 31, 2007

    Advertising has gotten a lot more complicated since the early days of the internet. There are hundreds of ad networks out there. With targeting being the name of the game, efficiently allocating your ad space to

    Also tagged: company and 038 product profiles, the rubicon project, yieldbuild

  10. Enter the PubMatic Publisher Challenge - Win Advertising on Top Blogs

    centernetworks.com » CenterNetworks - - Oct 31, 2007

    Last week I spoke with Rajeev Goel, PubMatic founder about their latest updates. PubMatic is a Web tool that helps you optimize the advertising you currently run on your Web site or blog. On our call, Rajeev noted that

    Also tagged: advertising, quick news

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