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Tags » Search Engine Strategies 2008 New York

  1. SES NY '08 Conference Recap

    seroundtable.com » Search Engine Roundtable - Mar 20, 2008

    It is weird writing a conference recap while sitting in my office but that is where I am. Like most New York conferences, I commute back and forth - so no flying for me (thankfully). In any event, the Search Engine

  2. Beyond Linkbait: Getting Authoritative Online Mentions

    seroundtable.com » Search Engine Roundtable - Mar 20, 2008

    Link building is crucial, but linkbait tactics that worked this year may not be as effective next year. This session focuses on the underlying quality as well as ingenuity needed to get other websites to link to you

  3. Oldtimers: The Impact of Search on Brand Health Metrics

    seroundtable.com » Search Engine Roundtable - Mar 20, 2008

    Kevin Ryan said it is very hard to run a session like this because he knows everyone for a long time. "We were doing this when no one else was." Here are some of the "founding fathers of the industry" as we know it

  4. Staffing Up for Search

    seroundtable.com » Search Engine Roundtable - Mar 20, 2008

    3 Speakers Kendall Allen, Managing Director, Incognito Digital Mike Moran, Distinguished Engineer, IBM Nell Thompson, Director of Education, Media Arts Full Sail Allen's Presentation: Talent Considerations: 1. what's

  5. Morning Keynote: Andrew Tomkins

    seroundtable.com » Search Engine Roundtable - Mar 20, 2008

    Thursday morning SES New York keynote address by Andrew Tomkins, Chief Scientist, Yahoo! Search Mike Grehan has called him the smartest man in search today! Where does Yahoo see search going? Will be the subject of

  6. Podcast & Audio Search Optimization

    seroundtable.com » Search Engine Roundtable - Mar 20, 2008

    With the inclusion of audio results in the main search pages, search marketers must now include audio (podcast) optimization in their tactical toolkits. This session will cover the why and how of audio search

  7. CSS, AJAX, Web 2.0 & Search Engines

    seroundtable.com » Search Engine Roundtable - Mar 19, 2008

    As the web moves into its second generation, sites are making more use of CSS, AJAX and other advanced and interactive design techniques. But how are the largely Web 1.0 search engines reacting to these, from an SEO

  8. The New Face of In-House Search

    seroundtable.com » Search Engine Roundtable - Mar 19, 2008

    As Search Engine Marketing (SEM) grows in popularity, many companies are attempting to handle the SEM function in-house despite the inherent complexity and challenges. Join us for a spirited discussion and get a chance

  9. Social Search - The Next Step

    seroundtable.com » Search Engine Roundtable - Mar 19, 2008

    Moderated by Kevin Heisler the Executive Editor of Search Engine Watch. First speaker will be Simon Heseltine from Serengeti. He is wearing a quite awful tie with zebras on it. (Just kidding Simon). What is social

  10. Dealing with Affiliates

    seroundtable.com » Search Engine Roundtable - Mar 19, 2008

    Jeff Rohrs of ExactTarget is moderating, and he introduces the first speaker Kris Jones from Pepperjam. Dealing with affiliates from an affiliate network perspective. Your Affiliate (aff) Network should stand as a

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