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Contrived Transparency

technosailor.com » 2008 » April » 29th » Contrived Transparency

Tagged: business, transparency, authenticity, podcamp, podcampnyc

There is way too much talk about transparency going around. Seriously. I’m guilty. Apparently, 40,292 other people are also guilty. Transparency is one of those buzzwords people like to throw around to demonstrate that they’re savvy in the business of social media. If we have a blog, says one marketing strategist at XYZ company, we’ll be seen as transparent. Transparency. See through. Invisible … Continue Reading »

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