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Technosailor.com - Oct 21, 2008
There’s a new form of social media spamming happening in the name of PR social media relevance. It is the art of the Facebook “tag”. If you’re fortunate enough, you’ve been hit with this spam a dozen times in the last …
Also tagged: spam, facebook, aaron brazell
Technosailor.com - Oct 7, 2008
It’s 2008 and with 2008 comes technology. It’s awkward, I realize, for some small businesses to justify the use of social networks, blogs etc. After all, how can a small business trying to remain profitable encourage …
Also tagged: business, marketing, social media, small business, aaron brazell
Technosailor.com - Jun 16, 2008
Last week, I attended the Vocus users conference here in DC. It was an interesting time for me based on my history with PR both as a blogger who can’t stand PR and a blogger who wants to see PR do well in social media …
Also tagged: business, chris brogan, twitter, vocus, social media club
Technosailor.com - Jun 12, 2008
Most of us that have a small business look at PR with either a “I can’t afford a PR firm” or “Why do I need PR in first place” attitude. I am here to show that every business needs some type of PR to make their …
Also tagged: business, entrepreneur, venture files
Technosailor.com - May 27, 2008
Obviously, there’s been a lot of talk about PR pitches gone bad. Stowe Boyd coined the word Twit Pitches last month. The concept is to force PR firms to use the economy of words (characters?) to pitch bloggers. It’s a …
Technosailor.com - May 12, 2008
Remember the blogger-PR fiasco last year? The one where Wired Editor Chris Anderson published a list of over 300 email addresses from PR flacks that pitched him unsolicited? It caused quite a stir. In fact, around …
Also tagged: business, blacklist, blogger relations
Technosailor.com - Apr 10, 2008
Just some random thoughts I have. Social Media is only as valuable as what you put into it. Your Blogging success is not based on the number of pageviews, but the number of “conversions” (forget advertising here …
Also tagged: business, blogging, marketing, social media
Technosailor.com - Nov 28, 2007
Remember Sy Sperling? He was the President of Hair Club for Men who is famously quoted as saying, “I’m not just the president, I’m also a client”. Other phrases such as, “Never trust a chef who won’t eat his own …
Technosailor.com - Nov 9, 2007
I hope you’ve been enjoying the past week of discussion. Links to all the questions and responses by the participants will be linked from the bottom of each entry. This is the final question that the panelists …
Also tagged: business, social media, marshall kirkpatrick, marc orchant, brian solis, doug haslam, cathryn hrudika
Technosailor.com - Nov 8, 2007
I hope you all have been enjoying this week of PR conversation with respectable bloggers and Public Relations folks. This is a tricky area where real progress has to be made to try to bridge the gap between the two …
Also tagged: business, social media, marshall kirkpatrick, marc orchant, brian solis, doug haslam, cathryn hrudika