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The Misguided Lure of eMail?

watchmojo.com » 2008 » July » 3rd » The Misguided Lure of eMail?

Tagged: google, yahoo, social networking, email, online advertising

You have to wonder: Yahoo! gets most of its impressions in Y! Mail… and mail is notoriously hard to monetize. Yet Google - who is printing money thanks to their search domination - invested heavily to get into email with Gmail. Is that smart management or allocation of capital? Not sure. Of course, email is the biggest social networking platform out there (more here)… but then again, social … Continue Reading »

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