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Tagged: usability, search, retail, ecommerce, etailing
Let's start with the bad news, and there's kind of a lot of it, before we move on the good news of how to fix it. About three-quarters of online shoppers are unsatisfied with their online shopping experience. The other quarter are, flatly, satisfied, in that even bad pizza is good pizza kind of way. Sort of anticlimactic, isn't it? The good news is there's a lot of opportunity satisfying … Continue Reading »