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Top News - WebProNews - Aug 27, 2008
Jessica Smith, the woman who filed a class action lawsuit against apple over the iPhone 3G, ought to enjoy this. Apple's iPhone ad claiming to include "all parts of the Internet" has been banned in the UK for false …
Also tagged: technology, apple, advertising, iphone
WebProNews Feed - Aug 26, 2008
As technology advances and the demands of customers fragment, the task of empowering resellers and distributors with effective and relevant marketing tools becomes more daunting than ever before. To solve these …
Also tagged: business, strategy, search marketing
WebProNews Feed - Aug 22, 2008
Everybody loves a good narrative. That's not to say everybody loves the same type of narrative. Experts in the craft of writing, though, generally agree there is a "worst" kind of story, one they label the agenda …
Also tagged: search, google, advertising, seo, ses san jose, storytelling, corporate narratie
WebProNews Feed - Aug 21, 2008
Microsoft has been looking for a new angle for its advertising campaigns, and may have found a good one. The company has reached a $10 million deal with comedian Jerry Seinfeld to appear in its next slew of …
Also tagged: microsoft, apple, windows, mac, advertising
Top News - WebProNews - Aug 18, 2008
The Adsense-meets-Feedburner era has officially begun. As mentioned here, the slow "Googlization" of Feedburner has gotten underway, and on Friday, the public got to see some Adsense ads in Feedburner feeds. A couple …
Also tagged: rss, google, advertising, adsense, feeds, feedburner
WebProNews Feed - Aug 14, 2008
That anti-Net Neutrality op-ed you read by a respected author? How do you know he wrote it? That grassroots organization of plain folks you hadn't ever heard of, all suddenly galvanized for a cause that, if not …
Also tagged: politics, technology, microsoft, legal, advertising, comcast, pr, lobbying, grass roots, declan mccullagh, astroturf, intellectual whoredom, bs artists
WebProNews Feed - Aug 14, 2008
Got your back-to-school marketing campaign all wrapped up? Good, now you can start on your Christmas campaign. Yes, I said Christmas campaign. Yes, it is only August. Hey, you got time to lean, you got time to …
Also tagged: search, google, advertising, christmas, seo, seasonal marketing
WebProNews Feed - Aug 6, 2008
I just landed in Beijing and will be spending the next two weeks here as part of the promotional efforts for what I have previously called my dream project, helping Lenovo to promote its Voices of the Summer Games site …
Also tagged: lenovo, olympics, beijing, summer games, social experiment
Top News - WebProNews - Jul 31, 2008
Rand Fishkin blogged about the little bits of secrets discussed at a session of the recent SMX Advanced conference; the session centers on some of the tips and tricks that aren't widely known in search marketing. read …
Also tagged: search, seomoz, secrets, rand fishkin, smx advanced, give it up
WebProNews Feed - Jul 31, 2008
One in five senior American marketers polled said they had bought advertising in return for a news story about their company or product, according to a survey sponsored by PRWeek and Manning Selvage & Lee. The …
Also tagged: technology, advertising, ethics, payola