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Entellium puts a video game spin on CRM with a desktop RIA

zdnet.com » 2008 » July » 23rd » Entellium puts a video game spin on CRM with a desktop RIA

Tagged: games, video, hardware, crm, marketing, desktops, personal technology, video game, sun java studio creator, corporate communications, entellium, ryan stewart, rich internet application, microsoft windows presentation foundation, desktop application

Yesterday I sat down and talked with Entellium, an on-demand CRM company that has recently gone away from a purley browser-based model and moved into a desktop smart client application. In doing so they saw a big increase in conversion numbers and the customers have responded well to having the … Continue Reading »

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