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Sprint: Can it convince customers to stay?

zdnet.com » 2008 » August » 7th » Sprint: Can it convince customers to stay?

Tagged: software, marketing, wireless, wi fi, enterprise software, larry dignan, product marketing, sprint communications, customer relationship management crm

Sprint had some good news Wednesday: The wireless provider lost 901,000 net customers and only 776,000 post-paid subscribers in the second quarter. Wall Street was expecting more customer defections. For instance, Morgan Stanley was expecting post-paid subscriber losses of 947,000. But let's get real here: Sprint is on the ropes … Continue Reading »

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